Our latest Techsperts campaign for NOW

9 February 2018

NOW came to TANK with the goal of promoting their Techsperts services through an online video campaign. But with the Techsperts service as a whole being too complex to communicate in just a single video, we decided to create a series of shorts that focused on one particular problem/solution at a time.

Aiming to create videos that were cheeky, memorable and with immediate impact, the campaign ‘Don’t be a Dick’ was born. ‘Dick’ is that one person/friend we all know; likeable, slightly misguided and technically challenged. The videos show Dick in various funny situations that are quickly sorted by the NOW Techsperts.

Make sure you check them out on NOW's Facebook page, Youtube and On-Demand.