Client: No.5 Café & Larder
Industry: Hospitality venture
Tank idea: TANK created the easy-to-remember brand name, designed the new brand and created the positioning line “Life is Grand”. The distinctive black and white design is clearly visible to passing motorists, ensuring a regular flow of patrons. The design was rolled out over interior/exterior signage, coffee cups, labels, uniforms, loyalty cards and website to create a cohesive look and feel.